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Anuga 2025, held from Saturday, October 4th to Thursday, October 9th, 2025, at the Koelnmesse in Cologne, Germany, once again affirmed its status as the world’s leading trade fair for food and beverages. This monumental event brought together over 8,000 exhibitors from 110 countries making it the largest edition in Anuga’s history. The event also welcomed over 145,000 trade visitors from more than 190 countries, which was a record-breaking turnout.
Teys Australia, a major processor and exporter of high-quality Australian beef, was immensely proud to participate as a key exhibitor within the Meat & Livestock Australia (MLA) Pavilion. Our presence allowed us to effectively showcase the qualities of Australian beef to a diverse international audience, emphasising its renowned quality, our commitment to sustainable practices, and its versatile applications across various culinary sectors.
Showcasing the Best of Australian Beef:
The MLA Pavilion consistently served as a vibrant hub of activity, drawing significant interest from international importers, distributors, and food industry professionals. At our stand, Teys Australia highlighted the core attributes that position Australian beef as a global leader:
Diversity of Our Offerings:
We presented a comprehensive range of our premium beef cuts, designed to meet diverse global market demands and culinary specifications. Our showcased portfolio spans various solutions, tailored for different sectors and preferences.
Size and Scale of Our Business:
Teys Australia operates with significant operational capacity and an extensive supply chain. This infrastructure enables us to consistently meet large-scale global demands and ensure a reliable supply of Australian beef worldwide.
Commitment to Sustainability:
A focal point of our discussions was the unwavering dedication of Australian beef producers to sustainable land management and animal welfare. We shared insights into our practices that ensure a responsible and environmentally conscious supply chain, from farm to plate.
Fostering Key Global Connections:
Our participation at Anuga 2025 provided invaluable opportunities for strengthening existing relationships and forging new ones. Our dedicated team, including Jock Hudson (General Manager Sales) and McLean McNabb (Sales Manager EU & SEA), engaged in dialogues with key decision-makers from across Europe and beyond. These interactions focused on exploring new partnership opportunities, discussing emerging market trends, and reinforcing our long-term commitment to our international partners.
Driving Australian Beef’s Global Presence:
Teys Australia’s strong presence at Anuga 2025 within the MLA Pavilion underscores our unwavering commitment to supplying world-class Australian beef to international markets. It also highlights our active role in promoting and contributing to the sustained success and reputation of the entire Australian beef industry on the global stage.
